The energy shot company 5-Hour Energy has announced its latest product, and it is geared towards gamers. The "Gamer Shot" lineup, as it's called, include three new flavors, and each has a whopping 230 mg of caffeine.

These shots are being sold under the pretense that they can "help gamers stay focused and energized during their gameplay sessions."

5-Hour Energy claims its products don't necessarily lead to "the jitters or the crash." Jeff Sigouin, the president of 5-Hour Energy owner Living Essentials, said creating a shot specifically for gamers "is a natural extension for us," and indeed, many might agree that it's surprising it hasn't happened until now.