Pop Culture Insider » The Loyal Subjects Expands Successful Partnership with Marvel!

The Loyal Subjects Expands Successful Partnership with Marvel!
by Daniel Pickett | January 4, 2023 at 3:42 pm

The leading global toy and collectibles brand The Loyal Subjects expand partnership with Marvel in extending lineup of Superama

LOS ANGELES, Calif. – (January 4th, 2022) – The Loyal Subjects, a leading brand in the collection space known for creating lineups of high quality, detailed figures based on fandoms biggest properties is pleased to announce their expanded partnership with Marvel, one of the world’s most prominent character-based entertainment companies, with an extension to their Marvel Superama line.

Marvel fans can now experience their favorite characters in Superama form. Superama is an original collect-and-display brand by The Loyal Subjects – a hybrid SuperHero/Diorama portmanteau, which includes a great character design, crisp deco, a scene packing plenty of action, a dynamic background, and sculpted relief on the base, finishing in a beautiful gift style window box packaging. Take your imagination to even higher levels by swapping the backboard images that are interchangeable for each diorama – a lineup we know that will surely be a hit for collectors and fans of Marvel.

The Loyal Subjects partnered with Marvel launching the first Marvel Superama offering at Target last holiday season with tremendous success, and are following up with a slightly reimagined, more dynamic offering with a much larger character splash. The Loyal Subjects welcomes the ultimate mix of your favorite 4-inch characters; Groot, Spider-Man, Venom, Carnage, and the Hulk

“Marvel is the ultimate leader in the superhero space and is one of largest brands on the planet and we’re excited to extend our partnership with them and allow fans more ways to bring home the exhilaration of comics home” said Jonathan Cathey, Founder and CEO of the Loyal Subjects. “This is another killer collectible line with high quality, great details, each with a great storytelling experience, and perfect for everyone who loves Marvel!”

Marvel Superama Wave 1 includes:

Marvel Superama Black Panther – This sculpt is sleek black with bright white eyes that POP! Subtle charcoal gray accents line his suit and an incredible silver finished vibranium claw necklace, wire cuffs and silver claws, finishes this commanding look. Superama – a hybrid SuperHero diorama mashup! MSRP $17.99

Marvel Superama Groot – Groot sacrificed his own life during the battle of Xander to save his new friends. However, part of his body was planted by Rocket to birth a new Groot, as they joined the Guardians of the Galaxy. This adorable Groot will be your new best friend! Superama – a hybrid SuperHero diorama mashup! MSRP $17.99

Marvel Superama Spider-Man – This highly detailed and sculpted Superama Diorama showcases Spider-man throwing webs and swinging his way through the NYC skyline. Superama – a hybrid SuperHero diorama mashup! MSRP $17.99

Marvel Superama Venom – This highly detailed and sculpted Superama Diorama showcases Venom leaping into battle-slinging webs atop a skyscraper with the backdrop of the famous New York City skyline. Superama – a hybrid SuperHero diorama mashup! MSRP $17.99
Marvel Superama Carnage – This highly detailed and sculpted Superama Diorama showcases Carnage causing chaos as usual destroying everything in its path. Superama – a hybrid SuperHero diorama mashup! MSRP $17.99
Marvel Superama Hulk – This highly detailed and sculpted Superama Diorama showcases Hulk blasting through a destroyed city street like a force of nature. Superama – a hybrid SuperHero diorama mashup! MSRP $17.99

The Loyal Subjects looks to further expand the Marvel Superama lineup that already contains Gamora, Thanos, Thor, Spider-Man, and The Incredible Hulk.

These new figures will be available nationwide at mass and specialty retailers. For more information on The Loyal Subjects, please visit: theloyalsubjects.com.

###

About The Loyal Subjects

Since 2009, The Loyal Subjects (TLS) has become a leading global toy and collectibles brand, and licensor of world-class brands and leading global franchises; including Marvel’s roster of superheroes and villains, Nickelodeon’s Teenage Mutant Ninja Turtles, Avatar: The Last Airbender, KISS Music, Garbage Pail Kids, Lord of the Rings, Beetlejuice, SpongeBob, My Little Pony, He-man, Hot Wheels, Masters of the Universe, Transformers, G.I. Joe, Aliens, Predator, My Hero Academia, Naruto, Stranger Things, Game of Thrones, and much more!

TLS has sold SEVERAL million toys in more than 20 countries! The Founder and CEO, Jonathan Cathey has disrupted the traditional toy company standard model with an extraordinarily talented assembly of professionals and creatives who quickly respond, on a dime to changes and trends. It has become the fastest-growing independent action figure company.

TLS’s signature style is a hybrid of stylized features and extreme articulation, sculpting, and paint deco bringing unique product lines and formats to a wide range of retailers nationwide including America’s top largest retailers including Walmart, Target, Amazon, GameStop, and specialty retailers. The company’s newest format, BST AXN spans a variety of licenses and characters and has sold over 2 million figures in only 2 years. TLS’s loyal fans, collectors, and mass-market shelf space have made it one of the fastest-growing independent toy companies. For more information on The Loyal Subjects, please visit www.TheLoyalSubjects.com.

Leave a Reply