The Transformers team at Hasbro has revealed a large assortment of Transformers: Rise of the Beasts toys, including the new Beast Alliance toyline, the new Optimus Prime Blaster made in partnership with Nerf and the 2-in1- mask assortment that are perfect for role play.

You can find a complete look at all the new toys revealed this week below:

TRANSFORMERS: RISE OF THE BEASTS 2-IN-1 OPTIMUS PRIME BLASTER 

(Ages 6 and Up | Approx. Retail Price: $19.99 | Available: 4/10/23)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Get ready to blast into battle with the new Transformers: Rise of the Beasts 2-in-1 Optimus Prime Blaster powered by Nerf that converts from robot to blaster in 13 steps. The blaster comes with 2 Nerf darts and features a targeting scope to line up shots. The new Transformers: Rise of the Beasts 2-in-1 Optimus Prime Blaster is available at most major retailers.

TRANSFORMERS: RISE OF THE BEASTS BEAST-MODE BUMBLEBEE

(Ages 6 and Up | Approx. Retail Price: $54.99 | Available: July 2023)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. The new Transformers: Rise of the Beasts Beast-Mode Bumblebee action figure inspired by the new movie takes on the popular character’s new beast alt mode and stands at 10” tall. The figure converts between 3 modes: robot, vehicle, and beast; and can go from robot to licensed off-road Camaro in 19 steps before squeezing the figure’s legs together to reveal the new eagle beast-mode. The new toy features button-activated lights and 15 sound effects and phrases, and includes a sword accessory that can attach in each mode. Available July 2023 at most major retailers.

TRANSFORMERS: RISE OF THE BEASTS 2-IN-1 MASK ASSORTMENT

(Ages 6 and Up | Approx. Retail Price: $34.99 | Available: 4/10/23)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Gear up for battle with the new Transformers: Rise of the Beasts 2-in-1 Mask assortment inspired by the new film. These 2-in-1 masks can convert from robot action figure to mask mode that allows kids to imagine being part of the action. Each 9-inch mask includes an elastic strap and nose padding for an adjustable fit while in mask mode. The Transformers: Rise of the Beasts 2-in-1 Mask assortment includes:

• Get ready to roll out with the new Transformers: Rise of the Beasts Bumblebee 2-in-1 Mask. Bumblebee’s mask can convert from robot to mask mode in 15 steps so kids can easily roleplay as they imagine being a part of the action.
• Get ready to roll out with the new Transformers: Rise of the Beasts Optimus Primal 2-in-1 Mask. Optimus Primal’s mask can convert from robot to mask mode in 12 steps so kids can easily roleplay as they imagine being a part of the action.

TRANSFORMERS: RISE OF THE BEASTS BEAST ALLIANCE BATTLE CHANGERS ASSORTMENT 

(Ages 6 and Up | Approx. Retail Price: $9.99 | Available: 4/10/23)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Inspired by the new film, Hasbro is launching the new Transformers: Rise of the Beasts Beast Alliance Battle Changers assortment featuring 4.5” Battle Changer figures that convert from robot to alt mode and back. The new kids toys are cross compatible with other Beast Alliance figures, including Beast Alliance beast weapon and beast armor toys (each sold separately and subject to availability). The Transformers: Rise of the Beasts Beast Alliance Battle Changers assortment includes:

• Transformers: Rise of the Beasts Beast Alliance Battle Changers Rhinox, the strong Maximal warrior, can convert from robot to rhino mode in 6 easy steps as he prepares to charge into battle with his Maximal and Autobot allies by his side.
• Transformers: Rise of the Beasts Beast Alliance Battle Changers Optimus Prime, the noble Autobot warrior, can convert from robot to off-road truck mode in 8 steps as he charges into battle with his Autobot and Maximal allies by his side.
• Transformers: Rise of the Beasts Beast Alliance Battle Changers Bumblebee, the courageous Autobot scout, converts from robot to off-road Camaro mode in 9 steps as he charges into battle with his Autobot and Maximal allies by his side.

TRANSFORMERS: RISE OF THE BEASTS BEAST ALLIANCE BEAST WEAPONIZERS 2-PACK ASSORTMENT

(Ages 6 and Up | Approx. Retail Price: $14.99 | Available: 4/10/23)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Inspired by the new film, Hasbro is launching the new Transformers: Rise of the Beasts Beast Alliance Beast Weaponizers 2-Pack assortment, with each 2-pack including 2 Beast Alliance figures: a 5” Battle Changer toy and 3” Beast Battle Master toy. The Battle Changer can convert from robot to alt mode, while the Beast Battle Master toy converts from beast to weapon mode that can attach to the larger robot action figure. Combine the Beast Alliance Beast Weaponizer 2-Pack toys to gear up for battle! The Transformers: Rise of the Beasts Beast Alliance Beast Weaponizers 2-Pack assortment includes:

• Transformers: Rise of the Beasts Beast Alliance Beast Weaponizers 2-Pack Optimus Primal & Arrowstripe charge into battle together in the Beast Alliance Beast Weaponizers 2-pack. Optimus Primal can convert from robot to gorilla mode in 7 steps, while Arrowstripe can convert from tiger to crossbow in 5 steps. Once converted, Arrowstripe can attach to weaponize the Optimus Primal action figure.
• Transformers: Rise of the Beasts Beast Alliance Beast Weaponizers 2-Pack Optimus Prime & Chainclaw  charge into battle together in the Beast Alliance Beast Weaponizers 2-pack. Optimus Prime can convert from robot to truck mode in 13 steps, while Chainclaw converts from wolf to chainsaw in 4 steps. Once converted, attach Chainclaw to weaponize the Optimus Prime action figure.

TRANSFORMERS: RISE OF THE BEASTS BEAST ALLIANCE BEAST COMBINERS ASSORTMENT

(Ages 8 and Up | Approx. Retail Price: $19.99 | Available: 4/10/23)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Inspired by the new film, Hasbro is launching the new Transformers: Rise of the Beasts Beast Alliance Beast Combiners assortment, with each Beast Combiners set including 2 Beast Alliance figures: a 5” Battle Changer toy and 5” beast armor toy. The Battle Changer toy can convert from robot to alt mode, while the beast armor toy converts from beast to armor mode and can be attached to the smaller robot action figure. Beast Combiner 2-Pack toys are cross compatible with other Beast Alliance figures. The Transformers: Rise of the Beasts Beast Alliance Beast Combiners assortment includes:

• Transformers: Rise of the Beasts Beast Alliance Beast Combiners 2-Pack Bumblebee & Snarlsaber armor up for battle in the Beast Alliance Beast Combiners assortment. Bumblebee can convert from robot to licensed Camaro mode in 7 steps, while Snarlsaber converts from black panther to armor mode and attaches to Bumblebee in 8 steps.
• Transformers: Rise of the Beasts Beast Alliance Beast Combiners 2-Pack Arcee & Silverfang  armor up for battle in the Beast Alliance Beast Combiners assortment. Arcee can convert from robot to motorcycle mode in 13 steps, while Silverfang converts from wolf to armor mode and attaches to Arcee in 8 steps.
• Transformers: Rise of the Beasts Beast Alliance Beast Combiners 2-Pack Optimus Primal & Skullcruncher armor up for battle in the Beast Alliance Beast Combiners assortment. Optimus Primal can convert from robot to gorilla mode in 7 steps, while Skullcrusher converts from crocodile to armor mode and attaches to Optimus Primal in 6 steps.

TRANSFORMERS: RISE OF THE BEASTS BEAST ALLIANCE BEAST BATTLE MASTERS ASSORTMENT 

(Ages 6 and Up | Approx. Retail Price: $5.99 | Available: 4/10/23

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Prepare for battle with the new Transformers: Rise of the Beasts Beast Alliance Beast Battle Master assortment. Each 3-inch figure converts from beast to weapon mode and back, and can weaponize other Beast Alliance Transformers action figures by attaching them to their robot partner. The Transformers: Rise of the Beasts Beast Alliance Beast Battle Master assortment includes:

• Transformers: Rise of the Beasts Beast Alliance Beast Battle Masters Cheetor races onto the battlefield and converts from cheetah to claw blade weapon mode in 4 steps.
• Transformers: Rise of the Beasts Beast Alliance Beast Battle Masters Rhinox charges onto the battlefield and converts into his powerful gatling blaster weapon mode in 6 steps.
• Transformers: Rise of the Beasts Beast Alliance Beast Battle Masters Skullcruncher snaps at enemies on the battlefield, then converts into his powerful blaster weapon mode in 4 steps.

TRANSFORMERS: RISE OF THE BEASTS SMASH CHANGERS ASSORTMENT

(Ages 6 and Up | Approx. Retail Price: $34.99 | Available: 4/10/23)

The battle on Earth is no longer between the heroic Autobots and the evil Decepticons as the new “Transformers: Rise of the Beasts” film introduces the Maximals, the Predacons, and the Terrorcons, in an epic 90s globetrotting adventure. Smash into battle with the Transformers: Rise of the Beasts Smash Changers assortment! Each 9-inch figure converts from alt mode to robot mode in 3 steps by smashing! With the Smash Changer assortment, each smashing motion activates a conversion step. Once converted, manually convert the figure back to alt mode. The Transformers: Rise of the Beasts Smash Changers assortment includes:

• Transformers: Rise of the Beasts Smash Changer Optimus Primal charges onto the battlefield in the new Smash Changer assortment where he can quickly convert from gorilla mode to robot mode in 3 conversion steps activated by smashing motions.
• Transformers: Rise of the Beasts Smash Changer Optimus Prime charges onto the battlefield in the new Smash Changer assortment where he can quickly convert from truck mode to robot mode in 3 conversion steps activated by smashing motions.