1 July 2024 – The Mighty Jaxx Group (‘Mighty Jaxx’), a global network of brands and companies that aims to bring tomorrow’s pop culture, content, and experiences right into your home and hands, is pleased to announce the appointment of Wiebe Tinga (‘Wiebe’) as its Special Advisor, effective Monday, 1 July 2024.

With a distinguished career spanning over three decades in the toys and gaming industry, Wiebe will bring unparalleled expertise and a proven track record of transformative leadership into his new role at Mighty Jaxx.

Wiebe’s career includes significant achievements at multinational play and entertainment giant Hasbro, where he is widely recognised for revitalising company operations, improving sales performance, and implementing innovative omnichannel strategies that have reshaped consumer engagement in the industry.

In his role as Executive Vice President and Chief Commercial Officer, Hasbro grew its revenue from $4 to $5 billion in just eight years while impacting and expanding in over 15 emerging markets.

Under his stewardship, Hasbro achieved record revenues in 44 owned and operated organisations across the US, Canada, Mexico, UK, France, Germany, and Australia, and established a key position as the leader in the global play and entertainment industry.

Jackson Aw, Founder and CEO of Mighty Jaxx said, “We are beyond thrilled to welcome Wiebe to Mighty Jaxx. His strategic vision and deep industry knowledge will be instrumental as we continue to innovate and expand our presence in the global collectibles market.

Bringing Wiebe onboard represents an unprecedented opportunity for us, and with his global experience to drive revenue growth and navigate complex international markets – we really needed no second thought that he was the right guy for us to tap on to continue to build our strategic initiatives, and open doors for us globally.

I look forward to working with Wiebe and tapping into his collective experience to take Mighty Jaxx to the next level as a global leader in the collectibles space.”

Establishing Mighty Jaxx as a leader in the collectibles and entertainment industry

At Mighty Jaxx, we work with the belief that everyone is a collector, and we have a mission to bring tomorrow’s pop culture, content, and experiences right into your home and hands. With a global licensing portfolio that already includes the likes of Netflix, Disney, Formula 1, Hasbro, Warner Brothers and Toei Animation, we are excited to continue creating and collaborating with the world’s top brands and artists in the fields of technology, entertainment, music, art, fashion, and streetwear.

In his role as Special Advisor, Mighty Jaxx will tap on Wiebe’s ability to forge a strategic vision and inspire teams to drive growth and innovation across the Company. With Singapore-headquartered Mighty Jaxx also operating out of London, North America and China, Wiebe will also be a major player in navigating complex mature and emerging markets, with his prior experience in the BRICS group of major emerging economies especially crucial to expanding the Company’s global footprint. In addition, Wiebe’s years of revenue responsibility and expertise in handling large scale operations will be pivotal in developing Mighty Jaxx’s scalability and ability to deliver sustainable financial growth.

Wiebe Tinga, Special Advisor of Mighty Jaxx said, “Mighty Jaxx has always had a good relationship with Hasbro, and I have always observed their work and growth from a distance. For someone who has spent decades in the global play and entertainment industry, I believe that the collectibles industry is one that is growing massively around the world.

Hearing Jackson’s visionary approach to redefining the collectibles industry was something that got me really excited, and together we will work on unlocking Mighty Jaxx’s product potential and leverage expansion opportunities in both mature and emerging markets for growth. I am thankful that he and Mighty Jaxx have placed their collective trust in me, and I cannot wait to get started.”

About Mighty Jaxx

The Mighty Jaxx Group is a global network of brands and companies that aims to bring tomorrow’s pop culture, content, and experiences right into your home and hands.

With a mission to supercharge future culture globally, we work collaboratively with some of the world’s most iconic brands like Netflix, Disney, Formula 1, Hasbro and Toei Animation, to create unique experiences and deliver happiness for a diverse and global fanbase of collectors in over 90 countries – through our live in-person events, digital and phygital collectibles, innovative technologies, merchandise, and more.