Anatomy of a Blockbuster toy: Teenage Mutant Ninja Turtles action figures – Toy News

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Anatomy of a Blockbuster toy: Teenage Mutant Ninja Turtles action figures
Toy News
The most recent has seen the toys (still produced by original manufacturer Playmates) become the UK's number two action figure brand for the year-to-date (NPD April 2013). So what makes a bunch of sewer-dwelling swashbuckling turtles such a success ...

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