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Disney Unboxes Online Strategy for ‘Star Wars’ Toys Push – Bloomberg
by Action Figures - Google News | August 26, 2015 at 4:34 pm

Disney Unboxes Online Strategy for 'Star Wars' Toys Push
Bloomberg
Three months before “Star Wars: The Force Awakens” opens in theaters, the company is staking its claim on gift lists, with everything from Captain Phasma action figures to Nerf crossbows and blasters. Disney on Wednesday unveiled plans for events ...
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