CBS picks up pilot based on Zynga's downloadable game; will be produced by Ryan Seacrest and feature celebrities.

GameSpot parent company CBS was burned by the one-and-done sitcom $#*! My Dad Says, but the broadcaster is taking a chance on another digital adaptation. As reported by Variety, CBS has inked a deal to spin Zynga's newly acquired downloadable game Draw Something into a TV game show.

Draw Something is spelling out a TV show.

This show will be called Draw, and is to be produced by American Idol's Ryan Seacrest and Who Wants to Be a Millionaire executive producer Michael Davies. Sony Pictures Television and Embassy Row are also attached.

As for its content, the game show will feature teams of celebrities and everyday people who will "test their skills in front of a studio audience to earn money and big laughs." Viewers can "play along at home," able to also win prizes and compete with the celebrities. No celebrities were named for Draw, and Seacrest is not expected to host the show.

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