Retailer offers members points for being first to own the hottest titles this season

GRAPEVINE, Texas--(BUSINESS WIRE)–GameStop’s exclusive loyalty program, PowerUp Rewards™, is celebrating its fifth anniversary with 32 million U.S. members taking advantage of its unique rewards and benefits and to mark the occasion, the retailer is offering the first ever promotion of 25,000 points to PowerUp Pro members who reserve and pickup within one week of launch four of the five hottest video games this season: Assassin’s Creed Syndicate, Halo 5, Call of Duty: Black Ops III, Fallout 4 and Star Wars Battlefront. The promotion begins October 12 and runs through November 17.

“We have loyal, passionate members and we want to say ‘thank you’ to our millions of gamers for choosing GameStop for their video game purchases,” said Frank Hamlin, chief marketing officer at GameStop.

With nearly 75 percent of GameStop transactions being made by PowerUp Rewards members, this promotion will help customers get the games they want and score points to get great items out of its exclusive PowerUp Rewards catalog. For 25,000 points or less customers can get such cool items as a 12–inch Godzilla figure, a R2D2 from STAR WARS scarf, Borderlands Blue Claptrap FUNKO Pop Vinyl, a $25 reward certificate and more.

The best-in-class program is one of the fastest growing loyalty programs in retail providing rewards and benefits for shopping at GameStop. At stores nationwide, customers can obtain a free Basic PowerUp Rewards membership or upgrade to a paid Pro membership for $14.99 and receive additional rewards such as point bonuses, a digital or print subscription to Game Informer magazine and other special discounts.

For all purchases and trades made at GameStop, PowerUp Rewards members receive points that can be redeemed for a variety of rewards, including gaming gear and collectibles available in the PowerUp Rewards catalog and rare game-related rewards and experiences. All members who have completed their online account automatically have enough points to enter to win PowerUp Rewards Sweepstakes prizes. PowerUp Rewards Sweepstakes have created once in a lifetime experiences for members such as an underwater diving adventure in Japan like Tomb Raider’s Lara Croft might take, a Bravado Banshee sports car as seen in Grand Theft Auto V, visits to studios and meet-and-greets with some of the world’s best known game developers, or a trip on GameStop to nerd heaven: San Diego’s Comic-Con International.

Membership is open to residents of the United States who are 13 years of age or older with a valid email address.

Members can also manage their account with the GameStop mobile app available for free download through iTunes® and the Google Play store. The app allows for quick access to PowerUp Rewards account information as well as browsing and purchasing capabilities of the PowerUp Rewards catalog accessible within the app.

For information on PowerUp Rewards, visit www.PowerUpRewards.com.

About GameStop Corp.

GameStop Corp. (NYSE: GME), a Fortune 500 and S&P 500 company headquartered in Grapevine, Texas, is a global, multichannel video game, consumer electronics and wireless services retailer. GameStop operates more than 6,800 stores across 14 countries. The company’s consumer product network also includes www.gamestop.com; www.Kongregate.com, a leading browser-based game site; Game Informer® magazine, the world’s leading print and digital video game publication and the recently acquired Geeknet, Inc., parent company of ThinkGeek, www.thinkgeek.com, the premier retailer for the global geek community featuring exclusive and unique video game and pop culture products. In addition, our Technology Brands segment includes Simply Mac and Spring Mobile stores. Simply Mac, www.simplymac.com, operates 72 stores, selling the full line of Apple products, including laptops, tablets, and smartphones and offering Apple certified warranty and repair services. Spring Mobile, http://springmobile.com, sells post-paid AT&T services and wireless products through its 590 AT&T branded stores and offers pre-paid wireless services, devices and related accessories through its 69 Cricket branded stores in select markets in the U.S.

General information about GameStop Corp. can be obtained at the company’s corporate website. Follow @GameStop on Twitter and find GameStop on Facebook at www.facebook.com/GameStop.