SANTA MONICA, Calif.–(BUSINESS WIRE)–Expanding its innovative BIG-FIGS™ brand, JAKKS Pacific (Nasdaq: JAKK) is releasing a new line of the iconic DC Comics Super Heroes inspired by Warner Bros. Pictures’ new action adventure film, Batman v Superman: Dawn of Justice. In partnership with Warner Bros. Consumer Products, on behalf of DC Entertainment, the new large-
The BIG-FIGS™ action figure assortment includes Batman™, Superman™, Armored Batman™ and Wonder Woman™ as fully articulated action figures. Each figure will retail for approximately $19.99 (20-inch figures), and $34.99 (31-inch figures).
“To celebrate the launch of the Batman v Superman: Dawn of Justice inspired BIG-FIGS™ action figures, JAKKS has partnered with several YouTube® personalities for the ultimate Super Hero surprise – a social media campaign in which influencers will receive an assortment of the new Batman v Superman: Dawn of Justice BIG-FIGS™ action figures to share their love of these iconic DC Comics Super Heroes with their fans,” said Jack McGrath, Chief Operating Officer, JAKKS Pacific.
ABOUT BATMAN V SUPERMAN: DAWN OF JUSTICE
Warner Bros. Pictures presents, an Atlas Entertainment/Cruel and Unusual production, a Zack Snyder film, “Batman v Superman: Dawn of Justice,” starring Oscar winner Ben Affleck (“Argo”) as Batman/Bruce Wayne and Henry Cavill as Superman/Clark Kent in the characters’ first big-screen pairing. Directed by Snyder, the film also stars Oscar nominees Amy Adams (“American Hustle”), Jesse Eisenberg (“The Social Network”), Diane Lane (“Unfaithful”) and Laurence Fishburne (“What’s Love Got to Do with It”); Oscar winners Jeremy Irons (“Reversal of Fortune”) and Holly Hunter (“The Piano”); and Gal Gadot as Wonder Woman/Diana Prince. Synder directed from a screenplay written by Chris Terrio and David S. Goyer, based on characters from DC Comics, including Batman, created by Bob Kane with Bill Finger, and Superman, created by Jerry Siegel and Joe Shuster. The film is produced by Charles Roven and Deborah Snyder, with Wesley Coller, Geoff Johns and David S. Goyer serving as executive producers. The film opens nationwide in IMAX, Dolby Cinema, RealD 3D and in 2D, and will be distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. This film has been rated PG-13 by the MPAA for intense sequences of violence and action throughout, and some sensuality. batmanvsupermandawnofjustice.com
About Warner Bros. Consumer Products
Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.
About DC Entertainment
DC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is one of the largest English-language publishers of comics in the world.
BATMAN V SUPERMAN: DAWN OF JUSTICE and all related characters and elements © & ™ DC Comics and Warner Bros. Entertainment Inc. (s16)
About JAKKS Pacific, Inc.
JAKKS Pacific, Inc. (NASDAQ: JAKK) is a leading designer, manufacturer and marketer of toys and consumer products sold throughout the world, with its headquarters in Santa Monica, California. JAKKS Pacific’s popular proprietary brands include BIG-FIGS™, XPV®, Real Construction®, Max Tow™ and Friends, Disguise®, Moose Mountain®, Funnoodle®, Maui®, Kids Only!®, as well a wide range of entertainment-inspired products featuring premier licensed properties. DreamPlay Toys, LLC is a joint venture between JAKKS and NantWorks LLC to develop, market and sell toys and related consumer products incorporating NantWorks’ proprietary iD™ recognition technology. Through JAKKS Cares, the company’s commitment to philanthropy, JAKKS is helping to make a positive impact on the lives of children. Visit us at www.jakks.com and follow us on Instagram (@jakkstoys), Twitter (@jakkstoys) and Facebook (JAKKS Pacific).
©2016 JAKKS Pacific, Inc. All rights reserved.
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