The limited-time update will include special Hot Wheels-branded content for both World of Warships and Legends beginning in March
AUSTIN, Texas and EL SEGUNDO, Calif. (Feb. 24, 2022) – Wargaming, publisher and developer of the naval multiplayer free-to-play game World of Warships, and Mattel, Inc. (NASDAQ: MAT) today announced Hot Wheels-branded content arriving to World of Warships (PC) and World of Warships: Legends on PlayStation and Xbox consoles in March.
Hot Wheels is about encouraging the challenger spirit and this integration into World of Warships offers fans the opportunity to discover the iconic brand in compelling new ways with thrilling engagement and adrenaline-pumping fun the game is known for. Kicking off the collaboration, there will be a content drop featuring three permanent camouflages inspired by the Hot Wheels brand for three iconic ships in both games. In addition, there will be two commanders, Racer Fishy and Captain Bad Advice, inspired by World of Warships’ “Bad Advice” web series. More details about the collaboration will follow in the second half of March.
As the #1 selling toy in the world*, Hot Wheels is the global leader in car culture. For the last fifty plus years, Hot Wheels has proven its influence on the automotive community with legendary design and epic performance. Today, Hot Wheels has become a worldwide powerhouse franchise with live and virtual events on almost every continent, highly sought-after consumer products and top-tier collaborations, a top-rated content channel on YouTube and more. While 16.5 Hot Wheels are sold every second and over 8 billion cars have been sold to date, the brand continues to expand its presence in digital gaming, with success across mobile, console and PC platforms.
*Source: The NPD Group/ Retail Tracking Service, U.S. Dollar Sales, January-December 2021.
About World of Warships
World of Warships is a free, historical, online combat PC game from Wargaming. With its massive fleet of most iconic war vessels, including four different ship classes and strategically designed environments, World of Warships provides the ultimate naval warfare gaming experience, suitable for everyone. Thanks to its largest collection of historically accurate ships available to play, World of Warships prides itself as a digital ship museum and a focal point for naval history enthusiasts. New thematic content and innovative game modes are being added on a regular basis, providing a diverse and exciting gameplay to its broad player base.
One franchise – multiple platforms
After the successful launch of World of Warships on PC, its unique gameplay and design has been adapted to bring free massive naval battles to other platforms with World of Warships: Legends available on PlayStation and Xbox and World of Warships Blitz on iOS and Android mobile devices.
Official website: http://www.worldofwarships.eu
About World of Warships: Legends
Experience epic naval action in World of Warships: Legends, a massively multiplayer online game where you can master the seas in history’s greatest warships! Recruit legendary commanders from maritime history, upgrade your vessels and stake your claim to naval supremacy with or against players around the world in thrilling and immersive battles.
World of Warships: Legends brings the online naval action loved by millions to home consoles for the very first time, alongside a host of content and features exclusive to the console experience.
Official website: https://wowslegends.com/
About Mattel
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain, and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO®, Masters of the Universe®, Monster High® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming and digital experiences, music, and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential. Visit us online at mattel.com.
About Wargaming
Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Operating since 1998, Wargaming has grown to become one of the leaders in the gaming industry with 5,500 employees and offices spread all over the world. Over 200 million players enjoy Wargaming’s titles across all major gaming platforms. Their flagship products include the massively popular free-to-play hit World of Tanks and the strategic naval action game World of Warships.
Official website: wargaming.com.
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