Integrates Physical Toys with Digital Gameplay

Hillside, N.J. & Cary, N.C.—May 14, 2012—Leading entertainment conglomerate, National Entertainment Collectibles Association (NECA) alongside game creators Wizkids and Icarus Studios, wholly-owned subsidiaries of NECA, today unveiled HeroClix TabApp™, an upcoming action-based iPad game, and the first in the TabApp™ series, integrating physical miniature toys with digital arenas. HeroClix TabApp™ is set for release this fall.

Featuring real-time combat, HeroClix TabApp™ integrates NECA’s vast array of licenses to bring popular characters commonly featured in NECA’s product lines to the game.

To play, physical miniatures are placed on the iPad device, the “digital game board.” Utilizing Icarus Studio’s xScape Platform figure recognition technology, exclusive content and game maps are unlocked based on the miniature selected. With a swipe of a finger players can move along the virtual board and take part in high-action battles against a multitude of evil villains.

Game Features Include:

• One dozen physical super hero miniatures
• 50+ virtual enemy figures
• Over two dozen digital maps
• Real-time combat

“Technology is changing the way in which consumers interact with toys and collectibles,” said Joel Weinshanker, President and COO at NECA.  “TabApp™ takes gaming to the next level, offering players an all new way to experience their favorite collectibles, toys and games in a portable (digital) format that fits their lifestyle.”

HeroClix TabApp™ is slated for release this October and will be available for iPad devices free from the iTunes store. Physical miniatures will be available at participating hobby and comic shop retailers.

For more information on HeroClix TabApp™, visit www.heroclixtabapp.com.

About Wizkids/NECA, Inc.
A wholly-owned subsidiary of the National Entertainment Collectibles Association Inc. (NECA), WizKids/NECA is a New Jersey-based game developer and publisher dedicated to creating games driven by imagination. The HeroClix brand is the most successful collectible miniatures games on the market today, with over 250 million miniature game figures sold worldwide. For additional information, visit www.wizkidsgames.com.

About Icarus Studios, Inc.
Icarus Studios, a subsidiary of National Entertainment Collectibles Association Inc. (NECA), is a next generation game developer and technology provider. The studio’s xScape game development platform enables the production and cross integration of massively multi-player online games and iOS and Facebook applications. Upcoming titles utilizing the xScape Platform include MMOs Hailan Rising and Great Outdoors. Icarus Studios’ recent game credits include co-developing the award winning MMOG Fallen Earth, and Showtime’s Dexter: Slice of Life Facebook application  and Dexter: The Game for iOS, PC and Mac. Icarus Stu