The explosive sales success of Animal Crossing: New Horizons means we're seeing it adopted outside the usual video game circles, from well-known figures like actor Danny Trejo and US Representative Alexandria Ocasio-Cortez. Now we can add NFL teams to that list, after the Detroit Lions used the game to tease its upcoming season schedule.

The tweet from the official Lions account is accompanied by a video introduced by Tom Nook. "There's only a single announcement today, but it's a big one," Nook says. "Yes, yes! It's been a long time coming but we are thrilled to finally be able to announce the Detroit Lions 2020 season schedule! We can't wait to spend our Sundays between the lines, but before we make it that far please enjoy this video presentation we put together for you."

The video that follows is a Villager decked out in custom-made Detroit Lions gear, doing things like burying a stuffed bear to represent its September 13 game against the Chicago Bears or visiting Redd's sketchy-looking ship (donned with a new flag) to represent the November 8 game against the Minnesota Vikings. It's all very cute and wholesome, and a followup tweet shares custom design codes for Lions jerseys.