President Reggie Fils-Aime says "faster processors and pretty pictures won't be enough"; competitors must react to Mario maker to succeed.

Nintendo of America president Reggie Fils-Aime is not fearful that the Wii U will become irrelevant if Microsoft and Sony launch new consoles next year as is suspected. In fact, the executive said he believes Nintendo has set the innovation bar with its Wii U, and Microsoft and Sony cannot rely solely on more advanced technology if they wish to succeed.

"In the end, our competitors need to react to what we're doing in the marketplace and need to figure out what their innovation will be," Fils-Aime told GameSpot sister site CNET. "It's likely that faster processors and pretty pictures won't be enough to motivate consumers. They need to react to what we've done and we need to continue innovating with the Wii U and we will."

The Wii U launched November 18 and sold 400,000 units during its first seven days, a period that included the shopping bonanza known as Black Friday. By comparison, the original Wii sold 600,000 units during its first eight days on the market in the United States in 2006.

Read and Post Comments | Get the full article at GameSpot