Mattel Creations: Designing Pop Culture | Comic-Con@Home 2020

Mattel’s Richard Dickson (president) and moderator Chris Down (chief design officer) discuss the behind-the-scenes process of what goes into designing iconic toys for today’s pop-culture fans while introducing the world to the all-new platform, Mattel Creations. The Q&A panel will feature Mattel designers and creatives from dynamic brands including Disney and Pixar’s Toy Story, Universal’s Jurassic Park, Microsoft’s Halo, WWE and Lucasfilm’s Star Wars, to examine the collaborative journey that goes into creating Con exclusives, toys and art inspired by 75 years of Mattel pop-culture influence.