The LEGO Group announces new collaboration with Pharrell Williams to inspire everyone to unleash their limitless creative potential
  • The LEGO Group and visionary artist and designer Pharrell Williams are embarking on a shared mission to inspire creativity and curiosity through LEGO® Play.
  • Pharrell and the LEGO Group have co-designed a new set called ‘Over the Moon’ inspired by Pharrell’s passion for space.
  • Pharrell’s collaboration with the LEGO Group will extend to his non-profit, YELLOW, aiming to bring more creative play to kids worldwide through a new LEGO Build the Change challenge.
  • Today’s announcement follows the news of the October release of ‘PIECE BY PIECE’, a biopic of Pharrell’s life told though LEGO animation.

Billund, Denmark, 4 September 2024: The LEGO Group has today announced a new collaboration with visionary artist and designer Pharrell Williams, inspiring everyone to unlock their creativity and unleash their limitless potential through LEGO Play.

Today’s announcement also sees the release of a new LEGO set designed in collaboration with Pharrell. Over the Moon is a space shuttle with a golden canopy and a vibrant jet stream of colors. For Pharrell, the infinity of space was the first catalyst for his imagination, showing him that there are no limits to what we can explore.

Pharrell believes that curiosity and creativity are essential life forces in all of us and credits them as the building blocks of his success. The LEGO Group is proud to partner with Pharrell to encourage people of all ages to use play and building to share their stories.

“Growing up, I was obsessed with space and the infinite possibilities it represents,” said Pharrell. “This partnership aims to inspire creativity and inclusivity. With my LEGO Over the Moon set I want everyone to feel seen and empowered to imagine their own stories. The spaceship is blasting off, and you’re in the pilot seat.”

PHARRELL MINIFIG

Over the Moon is made up of three parts, with each holding a special meaning for Pharrell. The black-and-gold shuttle symbolizes limitless potential, taking off and transporting you anywhere you can imagine. The bright and vibrant colours of the jet stream symbolize the imagination, creativity, and power of play to fuel your way. And finally, befitting Pharrell’s relentless pursuit to push boundaries and ensure that everyone can feel represented and seen, the LEGO Over the Moon set features the widest range of minifigure skin tones included in a LEGO product, with seven in total. 51 different minifigure heads are included, over 30 of which have been designed specifically for this set.

LEGO Over the Moon

The new set also includes several brand-new color-piece combos, created specifically for this project, such as the custom-made windscreen canopy made in drum-lacquered gold color for the first time ever.

“Our values for over 90 years have been rooted in creativity, curiosity and imagination. Pharrell is unique in his ability to draw on those qualities to influence his art. A true icon of our time, he never fails to innovate and inspire his audience, through any of his many endeavours” said Julia GoldinChief Marketing and Product Officer from the LEGO Group. “Through our partnership, we want to inspire people of all ages to unlock their own limitless potential through LEGO® Play. This is a shared mission, and we’re excited to take off today.”

Pharrell’s collaboration with the LEGO Group will extend to his non-profit, YELLOW, which works to even the odds through education. This collaboration will see the launch of a new LEGO Build the Change global challenge, bringing more creative play to kids worldwide.

The launch of Over the Moon comes ahead of the release of Focus Features’ PIECE BY PIECE, which will debut in US theatres on 11 October, and internationally beginning 6 November. Directed by Academy Award® winning filmmaker Morgan Neville and featuring new original music from Pharrell, PIECE BY PIECE is a unique cinematic experience that invites audiences on a vibrant journey through the life of cultural icon Pharrell Williams. Developed from Pharrell’s singular vision, PIECE BY PIECE defies genres and expectations to transport audiences into a LEGO® world where anything is possible.

The LEGO® Over the Moon set will be available for pre-order on www.LEGO.com starting on September 4, 2024, and available in LEGO stores from September 20, 2024, bringing boundless fun to curious individuals everywhere. The set will be priced at $109.99 / €109.99 / £94.99.

Product Information:

LEGO® Over the Moon

  • Age: 18+
  • RRP: €109.99 / $109.99 / £94.99
  • Pieces: 966
  • Product No.: 10391
  • Dimensions: 19.5 in. (49 cm) high, 7.5 in. (20 cm) long and 7 in. (19 cm) wide
  • Pre-Order: 4th September 2024
  • Available: 20th September 2024
  • Link: LEGO Over the Moon – LEGO.com

About the LEGO Group:

The LEGO Group’s mission is to inspire and develop the builders of tomorrow through the power of play. The LEGO System in Play, with its foundation in LEGO bricks, allows children and fans to build and rebuild anything they can imagine.

The LEGO Group was founded in Billund, Denmark in 1932 by Ole Kirk Kristiansen, its name derived from the two Danish words Leg Godt, which mean “Play Well”. Today, the LEGO Group remains a family-owned company headquartered in Billund. Its products are now sold in more than 120 countries worldwide. For more information: www.LEGO.com.

About Pharrell Williams:

Pharrell Williams is a visionary recording artist, producer, songwriter, philanthropist, entrepreneur and Creative Director for Louis Vuitton menswear with 10B combined global music streams to date. He has been honored with 13 Grammy Awards, including 2004, 2014, and 2019 Producer of the Year, and ASCAP’s Golden Note Award in 2012. He has received two Academy Award nominations for his original song “Happy” (Despicable Me 2) and for Best Picture-nominated Hidden Figures (2016) as Producer. Williams also received a Golden Globe Nomination for co-scoring the film. In 2019, Williams received an Emmy-nomination for his original song “Letter to My Godfather,” for Netflix’s Black Godfather about legendary music executive Clarence Avant. In 2020, Williams was inducted into the Songwriters Hall of Fame for his work as The Neptunes.

In 2018, Pharrell narrated Universal’s remake of the classic film The Grinch, authored the book A Fish Doesn’t Know It’s Wet, and released the Netflix Original series Brainchild (2018) with his producing partner, Mimi Valdés. Other projects include Dope (2015), Roxanne Roxanne (2017), Voices of Fire (2020) and Amazon’s Harlem, which has been renewed for a third season. Pharrell recently announced his upcoming animated biopic PIECE BY PIECE from Focus Features. The film, directed by Academy Award® winning filmmaker Morgan Neville, is produced by Pharrell’s company i am OTHER and Neville’s Tremolo Productions in partnership with LEGO®. PIECE BY PIECE will debut in theaters this Fall.

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