Pop Culture Insider » Trouble in toyland: Can Mattel’s revival plans for Barbie and friends pay off? – The Irish Times

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Trouble in toyland: Can Mattel’s revival plans for Barbie and friends pay off? – The Irish Times
by "Action Figures" - Google News | December 15, 2018 at 4:53 am

Trouble in toyland: Can Mattel’s revival plans for Barbie and friends pay off? The Irish Times

New chairman Ynon Kreiz is focusing on movies and games for some beloved brands.

Filed under: Toys

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