Sources say French publisher a frontrunner in bid to acquire bankrupt firm's studios and franchises, holding out for "bargain buy."

Assassin's Creed publisher Ubisoft is reportedly one of the top candidates interested in purchasing THQ's assets, following the company's bankruptcy filing this week. Sources have told MCV that the French publisher has shown interest in buying THQ's wholly-owned studios and franchises.

THQ's internal studios include Relic Entertainment, Volition, THQ Montreal, and Vigil Games. Some of the companies biggest properties are Saints Row, Red Faction, Homefront, Metro, and Company of Heroes.

This is not the first time Ubisoft has publicly acknowledged interest in THQ's properties. Last month, Ubisoft CEO Yves Guillemot said, "They have good things. We are always interested in good brands. For sure, it's something we can consider, but I can't tell you more."

MCV's sources say Ubisoft has held "lengthy discussions" with THQ to get a deal done. One of the main sticking points in the negotiations, according to the sources, is that of price. Ubisoft is reportedly interested in a "bargain buy," and will hold out until THQ decides to sell specific properties instead of a total package.

Representatives from THQ and Ubisoft were not immediately available to comment.

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