According to the last official worldwide numbers, PlayStation 4 sold 7 million units to date, putting it well ahead of Xbox One’s 3 million units, but for some reason Microsoft’s console is winning the popularity contest on Facebook.
According to a tally of “likes” among Facebook users in the United States conducted by the Movoto Real Estate Blog, the Xbox One is the most popular console in 22 states, compared to the PS4, which is the most popular console in 19 states. Nine states resulted in a tie, probably because of the way Facebook rounds-off audience estimates. The Wii U was in the running, but didn’t earn more than half the “likes” of either Xbox One or PS4 in any state.
As you can see in the map above, Xbox One is more popular on the coasts and most populated states, while PS4 is more popular in the heartland. According to Movoto, Nevada also had the biggest fan base for both consoles, while Mississippi had the smallest fan base for both.
As you’ve probably already guessed, this doesn’t actually mean a whole lot to either company, most of all because the Facebook data doesn’t reflect actual sales figures. If anything, it might suggest that Xbox One fans are more active Facebook users, or that Microsoft has done more to promote it on that social network.
You can find more interesting numbers from Movoto’s data on its website.